Retail Media: Hands-On Discovery Day for ambitious marketers and retailers

Retail Media Unlocked: A hands-on discovery day for marketers and retailers

In Belgium, retail media is redefining the marketing strategies of brands and retailers. 

This training course will help you to understand what retail media really is, why it is becoming an essential lever, who the main players are and what the opportunities and challenges are in using it.

What You’ll learn :

• The fundamentals of retail media and why it’s reshaping marketing 
• The key players and platforms driving the industry
• The do’s and don’ts of retail media implementation
• How to integrate retail media into your media mix for maximum impact
• The metrics and KPIs you need to measure success
• Compliance, ethics, and transparency in data usage
• Hands-on case studies from industry leaders

Who Should Attend?

This training is perfect for marketers, sales professionals, and retail managers who are new to retail media and want a fast-track understanding of how to use it effectively - no prior expertise required!

Walk away with :

• A clear roadmap to launch your first retail media campaign
• Practical insights from real-world cases
• A stronger grasp of how to leverage retail media for business growth
• The confidence to turn data into actionable strategies

Seats are limited! Secure your spot now and unlock the full potential of retail media.

Trainer

Language

This training session will be conducted in English.

If you participate in this training, you automatically receive a 20% discount on the advanced training on September 4 & 11.